Affilka by Softswiss Powers New Affiliate Venture for VIP Slot Club

Softswiss is pleased to reveal that their affiliate marketing solution, Affilka, has joined forces with VIP Slot Club, an online casino holding a Curacao license. This alliance will witness VIP Slot Club debuting its own affiliate venture, Aff House, utilizing Affilka’s robust framework.

This collaboration is particularly noteworthy because it showcases Affilka’s adaptability. Despite VIP Slot Club functioning on its proprietary platform, they will now benefit from the same potent affiliate marketing resources as casinos operating on the Softswiss platform.

This is not Affilka’s first venture; they have already effectively launched two other affiliate programs in the previous year, both for casinos utilizing the Advabet platform.

Affilka provides a comprehensive set of instruments for iGaming affiliate programs, encompassing adaptable commission arrangements (RevShare, blended, and bespoke models), multiple payment processing choices (Neteller, cryptocurrency, bank transfers), and in-depth analytics.

Anastasia Borovaya, Director of Softswiss Affilka, conveyed her excitement, remarking, “We are immensely delighted to welcome VipSlot.club to the Affilka network. This partnership genuinely emphasizes the flexibility and adaptability of our solution.” She continued, “We are certain that the cooperation between VIP Slot Club and Affilka will be productive and assist both entities in reaching new milestones.”

The group was astonished by the simplicity of deal configuration and conversion monitoring. Vip Slot Club’s affiliate lead, Dmitry, explained that as an emerging and driven organization, the personalized approach and capacity to modify elements to align with their requirements was revolutionary.”

888 Holdings Completes William Hill Acquisition Creating Global Betting Powerhouse

888 Holdings has effectively taken over William Hill’s global business, achieving a major accomplishment. This acquisition brings the renowned William Hill and Mr Green brands under the 888 banner, establishing a gaming giant.

Following the merger, 888 revealed a number of executive shifts. Significantly, William Hill’s CEO, Ulrik Bengtsson, resigned, signaling the start of this change. Eric Hageman, the CFO, will also depart as part of what 888 terms an “organizational simplification.”

Nevertheless, 888 acknowledges the importance of knowledge and stability. Important William Hill figures, such as Mark Skinner, the Chief People Officer, and Satty Bhens, the Chief Product and Technology Officer, will remain in their current positions.

Itai Pazner, the current CEO of 888, will lead this newly combined organization, assisted by a seasoned team that includes Yariv Dafna as CFO and Guy Cohen as COO.

888 is scheduled to release its interim results in August, signaling its financial reporting switch to British pounds.

Pazner expressed his excitement, stating, “This is a historic occasion for 888, and we are delighted to finally greet the William Hill team. This combination elevates us to the status of a genuine worldwide betting leader.”

A robust leadership group has been assembled, merging the top talent from both organizations. Moving forward, we will capitalize on our exclusive technology and globally recognized brands, uniting product and content expertise to establish a firm base for expansion.”

“My gratitude goes out to Ulrik and Eric for their exceptional dedication to William Hill, and I extend my best wishes for success in their future pursuits.”

26 Capital and UERI Extend Merger Deadline to October 2023

26 Capital Acquisition Corp. and UE Resorts International (UERI) have opted to extend the timeframe for their merger contract.

While reiterating their dedication to the transaction initially unveiled on October 15, 2021, the two entities concurred on a revised closing date of October 1, 2023. This supersedes the prior deadline of October 1, 2022.

26 Capital indicated that this postponement demonstrates the commitment of both sides to effectively concluding the amalgamation, affording additional time for the procedure. Both firms will persist in their efforts toward a prompt finalization.

The merger will make UERI a publicly traded entity, listing its ordinary shares and warrants on the Nasdaq Stock Exchange. This action merges the capabilities of both organizations, aspiring to liberate value and generate expansion prospects.

Jason Ader, Chairman and CEO of 26 Capital, conveyed his ongoing eagerness for the agreement, emphasizing the promising chance for stakeholders to access one of Asia’s most rapidly expanding gaming sectors.

The decision by ‘Universal Entertainment’ to prolong their contract for an additional year demonstrates their continued pursuit of Okada Manila, notwithstanding the preceding turmoil.”

“Recall the incident a few months prior when Kazuo Okada forcefully entered Okada Manila with his associates? Adel even discussed the matter with Gaming Inside recently. It appears Universal remains intent on finalizing this transaction and putting the entire ordeal behind them.”

Kentucky Embraces Legal Sports Betting with Churchill Downs Leading the Charge

On the seventh of September, Kentucky will formally embrace legalized sports wagering! Churchill Downs Incorporated (CDI) has gotten the go-ahead to unveil six retail sports and equine wagering venues on that date. These sites will be adorned with enormous displays, providing gamblers with a prime view of live transmissions of professional and collegiate athletic competitions. They’re even initiating a “Bet & Jet” program with designated short-stay parking areas so individuals can swiftly lodge their wagers and depart. The six venues are dispersed throughout the commonwealth and encompass renowned spots like Churchill Downs Racetrack in Louisville and Turfway Park Racing & Gaming in Florence. Each establishment is organizing a grand opening festivity around September 7th, featuring refreshments and beverages.

The head of CDI, Bill Carstanjen, shared his firm’s excitement to introduce their retail sports wagering knowledge to Kentucky. He conveyed gratitude to lawmakers, Governor Beshear, the Kentucky Horse Racing Commission (KHRC), and the Kentucky Justice and Public Safety Cabinet for their efforts in facilitating this development. Carstanjen emphasized how sports wagering will enhance tourism and economic progress by drawing visitors to both live racing sites and historical horse racing terminals. This will further bolster Kentucky’s renowned horse racing sector.

Although CDI has already chosen six physical locations for sports betting at its tracks, they’ve also obtained a permit to manage a digital platform. This has resulted in collaborations with well-known sportsbooks FanDuel, Fanatics, and Penn Sports Interactive. All three will be taking bets beginning September 28th.

Throughout Kentucky, other providers are also preparing for the commencement of legal sports wagering. One significant occurrence is DraftKings’ agreement with ECL Corbin, signifying their entrance into the state.

Catena Media Refinances Debt to Fuel Affiliate Marketing Consolidation Strategy

Catena Media, a performance marketing firm traded on the Stockholm exchange, has revealed a fresh corporate bond issuance valued at €150 million. This action will supersede their current €100 million corporate debt and decrease their interest expenditures from 6.75% to 5.5%.

The firm perceives this debt restructuring as a crucial component of their expansion plan, enabling them to proactively seek mergers and acquisitions within the affiliate marketing sector. Henrik Persson Ekdahl, Chief Executive Officer of Catena Media, emphasized the substantial investor enthusiasm in the bond offering, signaling trust in their strategic course.

This revised financial structure furnishes Catena Media with enhanced adaptability to realize its ambition of becoming a dominant consolidator within the affiliate marketing industry. They will gain access to a supplementary €30 to €300 million in debt funding, contingent upon specific prerequisites.

Jackpocket Appoints Caitlin Stojanovich as Chief Operations Officer to Drive Next Phase of Growth

A well-known lottery platform, Jackpocket, has appointed Caitlin Stojanovich as their inaugural Chief Operations Officer. This calculated decision arrives as the firm seeks to accelerate its expansion and broaden the horizons of its product lineup.

Caitlin possesses extensive experience in managing large-scale operations. She transitions to Jackpocket from ADS, a prominent entity in the defense and government procurement network, where she held the position of COO and spearheaded the company’s strategic endeavors worldwide. Her contributions there encompassed enhancing the company’s public perception and communication tactics, all while maintaining a sharp emphasis on attaining crucial performance objectives.

In her latest role, Caitlin will collaborate closely with CEO Peter Sullivan, the executive team, and the board of directors to implement Jackpocket’s ambitious strategic roadmap.

“Caitlin’s timing couldn’t be more opportune,” remarked Sullivan. “Her proficiency in nurturing teamwork and propelling ongoing enhancements will be indispensable as we enlarge our staff, penetrate new territories, and unveil captivating new offerings.”

For Caitlin, joining Jackpocket feels like a return to her roots. “It’s fortuitous that Jackpocket established its secondary headquarters in my birthplace of Santa Barbara,” she revealed.

With Caitlin overseeing operations, Jackpocket is well-positioned for a fresh phase of expansion and creativity within the dynamic lottery sector.

Im excited to become a part of the Jackpocket group at this crucial juncture. This organization is genuinely transforming the gaming sector, and I’m keen to play a role in its ongoing achievements.

Regarding accomplishments, Jackpocket recently unveiled its Q2 analysis of the American online lottery market, and the figures are remarkable! They’ve witnessed expansion across all twelve states where they function, encompassing significant regions like New York, New Jersey, and Texas. This is a company experiencing rapid progress!”

Brazilian Innkeepers Advocate for Casinos in Existing Resorts

Innkeepers in Brazil are advocating strongly for the integration of casinos into established resort properties. They contend that this approach would yield mutual benefits, stimulating tourism while circumventing superfluous construction in a nation grappling with a past marked by budget overruns on large-scale projects.

In a recent gathering of the parliamentary tourism committee, stakeholders representing the hospitality sector, including the Brazilian Hotel Association, the Brazilian Association of Resorts (ABR), the Brazilian Federation of Lodging and Food, and the Brazilian Forum of Hotel Operators, articulated their reservations regarding the current legislation. Although they express support for the legalization of casinos, they perceive the restriction on new construction to a maximum of 32 integrated resorts nationwide as an oversight.

ABR President Alberto Cestrone underscored the ample capacity of existing resorts to accommodate these casinos. These properties already possess the necessary infrastructure, obviating the need for substantial capital outlays, and are poised for immediate operation with established lodging and facilities.

This impetus for integrating casinos into existing resorts aligns with Brazil’s evolving perspective on regulated gambling. Following the legalization of sports wagering in 2018, a new bill now proposes granting states the authority to establish casinos, with the permissible number linked to population figures.

Regions with a populace ranging from 15 to 25 million inhabitants would be granted permission to manage a pair of gambling establishments. Conversely, states exceeding that population threshold could possess a ceiling of three such venues. This proposed legislation is presently undergoing deliberations within the legislative body.

Golden Boomerang Awards 2024: Celebrating the Pinnacle of iGaming Affiliate Marketing

The inaugural Golden Boomerang Awards 2024, a traffic competition hosted by Boomerang Partners, recently concluded with remarkable success! An impressive contingent of nearly 80,000 affiliate marketers participated on their platform, a significant turnout for such an event.

Spanning three months, from February 14th to May 14th, the competition witnessed fierce rivalry. These affiliates successfully directed a staggering 80,000 new users to Boomerang’s twelve diverse iGaming platforms. This translates to substantial expansion, with over 27,000 of these individuals proceeding to make initial deposits. The contest’s impact was global, encompassing more than 30 nations.

However, the competition’s significance extended beyond mere figures. It effectively showcased prominent trends within the iGaming realm. Boomerang’s Sportsbook, Casino, and MrPacho platforms emerged as focal points, garnering considerable interest from affiliates. In the sports betting arena, the Champions League semi-final clash between Borussia Dortmund and Paris Saint-Germain proved particularly lucrative for astute participants. Meanwhile, within the casino games category, Book of Dead, Gates of Olympus, and Sweet Bonanza Megaways reigned supreme.

The top 30 performing affiliate groups were rewarded with an unforgettable trip to Limassol, Cyprus, for an exclusive awards presentation and celebration. This included luxurious five-star accommodations, entertainment, and more! It served as a fitting tribute to the industry’s finest.

This momentous occasion extends beyond simply distributing accolades; it’s about honoring the pinnacle of achievement within the affiliate marketing realm and acknowledging the remarkable network Boomerang Partners has cultivated surrounding its esteemed Golden Boomerang Awards.

Apart from the glitz and glamour of the awards presentation, this year’s gathering will highlight affiliate collaborators who have genuinely surpassed expectations in areas such as:

* Generating the greatest influx of visitors to sports wagering platforms
* Attracting the most committed players to internet-based casinos
* Perfecting the craft of SEO to elevate prominence and interaction
* Providing exceptional traffic caliber for optimal transformations
* Thriving in sponsored click initiatives for noteworthy outcomes
* Personifying the essence of brand advocacy
* Exhibiting exceptional collaborative attributes
* Spearheading inventive and impactful initiatives
* Ascending as rising talents within the affiliate marketing domain
* Garnering extensive acclaim and renown

We are fully prepared for a memorable evening in Cyprus, commending the true victors of affiliate marketing. And this is merely the commencement! Boomerang Partners is already laying the groundwork for an even grander and more impressive Golden Boomerang Awards in 2024, expanding upon this year’s triumphs to furnish an unparalleled encounter for everyone.

Wild Cash Player Hits 999x Multiplier for a Life-Changing Win

A fortunate gambler scored a huge prize on BGaming’s Wild Cash slot machine just weeks after its launch!

The gambler, who was playing at Pin-Up Casino, achieved a win of 999 times their wager, turning a $20 bet into a life-changing amount.

Although some may view Friday the 13th as unlucky, this player found luck on their side. They activated the highest 999x multiplier on Wild Cash, transforming their starting wager into a massive reward.

Wild Cash is a traditional slot machine with 3 reels and 5 paylines. The gameplay is simple, but the game provides the possibility of significant wins due to its multiplier function.

The Wild Cash icon acts as a wild, and landing three of them initiates the bonus round where the multiplier takes effect. With every spin, players can win up to 999 times their initial bet.

The Pin-Up Casino gambler began with a small wager and swiftly chose to increase the stakes using the “Buy Bonus” option, selecting an 80x multiplier. This risk paid off significantly when the bonus round granted them the maximum 999x multiplier, converting their initial bet into a life-changing sum.

Enhanced Collaborative Reports Record Revenue Growth in Q4 2022

Enhanced Collaborative, a sports wagering media conglomerate, announced a substantial 63% revenue surge for the final quarter of 2022, generating €86.1 million (roughly $91.7 million). This remarkable achievement was propelled by a 94% increase in recurring income, which reached €41.3 million. The organization also witnessed considerable expansion in revenue allocation from its collaborators, attaining €30.2 million, an 81% rise compared to the corresponding timeframe last year.

This robust impetus persisted into the new year, with January 2023 establishing a fresh monthly revenue benchmark exceeding €37 million, signifying a 40% year-over-year growth. The firm’s prosperity is attributed to its varied holdings and tactical alliances, enabling them to leverage the burgeoning online sports betting sector. They’ve additionally observed a massive influx of new patrons – over half a million in the fourth quarter alone – illustrating their widening scope. As Jesper Søgaard, co-founder and Chief Executive Officer of Enhanced Collaborative, fittingly declared, the enterprise is well-positioned to become a dominant entity within the digital sports media realm.

Our thriving network of countless sports enthusiasts has transformed into the premier hub, establishing it as a valuable resource for our collaborators.

“The commitment of our staff, who have accomplished extraordinary feats, also fills me with a sense of humility – enabling us to surpass the fiscal targets we established at the year’s outset.”